Privacy



General notice and mandatory information


Designation of the responsible entity

The responsible entity for data processing on this website is:

BioEcho Life Sciences GmbH

Dr. Markus Müller and Dr. Frank Schäfer

Nattermannallee 1

50829 Cologne


The responsible entity decides alone or jointly with others on the purposes and means of the processing of personal data (e.g. names, contact details or similar).


Revocation of your consent to data processing

Some data processing operations are only possible with your express consent. A revocation of your already given consent is possible at any time. An informal communication by email is sufficient for the revocation. The legality of the data processing carried out until the revocation remains unaffected by the revocation.


Right to complain to the competent supervisory authority

As a data subject, you have the right to complain to the competent supervisory authority in the event of a data protection violation. The competent supervisory authority with regard to data protection issues is the state data protection commissioner of the federal state in which the registered office of our company is located. The following link provides a list of data protection officers and their contact details: https://www.bfdi.bund.de/EN/Service/Anschriften/Laender/Laender-node.html


Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to third parties. The data will be provided in a machine-readable format. If you request the direct transfer of the data to another responsible party, this will only be done insofar as it is technically feasible.


Right to information, correction, blocking, deletion

Within the framework of the applicable legal provisions, you have the right at any time to free information about your stored personal data, the origin of the data, their recipients and the purpose of the data processing and, if applicable, a right to correction, blocking or deletion of this data. In this regard, and also for further questions on the subject of personal data, you can contact us at any time via the contact options listed in the imprint.


SSL or TLS encryption

For security reasons and to protect the transmission of confidential content that you send to us as site operator, our website uses SSL or TLS encryption. This means that data you transmit via this website cannot be read by third parties. You can recognize an encrypted connection by the "https://" address line of your browser and the lock symbol in the browser line.


Data protection officer

We have appointed a data protection officer.

Matthias Mueller

Frieschenmoorer Street 60

26939 Ovelgönne

Email: datenschutz@bioecho.de

Server log files


In server log files, the provider of the website automatically collects and stores information that your browser automatically transmits to us. These are:

  • Visited page on our domain
  • Date and time of the server request
  • Browser type and browser version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • IP address

There is no merging of this data with other data sources. The data processing is based on Art. 6 (1) lit. b GDPR, which permits the processing of data for the fulfillment of a contract or pre-contractual measures.

Data transmission upon conclusion of a contract for the purchase and shipment of goods


Personal data will only be transmitted to third parties if there is a necessity in the context of the execution of the contract. Third parties can be, for example, payment service providers or logistics companies. A further transmission of data does not take place or only if you have expressly agreed to it.

The basis for data processing is Art. 6 (1) lit. b GDPR, which permits the processing of data for the fulfillment of a contract or pre-contractual measures.

Registration on this website


To use certain functions, you can register on our website. The transmitted data is used exclusively for the purpose of using the respective offer or service. Mandatory information requested during registration must be provided in full. Otherwise, we will reject the registration.

In case of important changes, for example for technical reasons, we will inform you by email. The email will be sent to the address given during registration.

The processing of the data entered during registration is based on your consent (Art. 6 para. 1 lit. a GDPR). A revocation of your already given consent is possible at any time. An informal communication by email is sufficient for the revocation. The legality of the data processing already carried out remains unaffected by the revocation.

We store the data collected during registration for the period that you are registered on our website. Your data will be deleted if you cancel your registration. Legal retention periods remain unaffected.

Contact form


Data transmitted via the contact form, including your contact details, will be stored in order to process your inquiry or to be available for follow-up questions. This data will not be passed on without your consent.

The processing of the data entered in the contact form is based exclusively on your consent (Art. 6 para. 1 lit. a GDPR). A revocation of your already given consent is possible at any time. An informal communication by email is sufficient for the revocation. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.

Data transmitted via the contact form will remain with us until you request us to delete it, revoke your consent to store it or there is no longer any need to store it. Mandatory legal provisions - in particular retention periods - remain unaffected.

Newsletter data


To send our newsletter we need an email address from you. A verification of the given email address is necessary and the receipt of the newsletter must be consented to. Supplementary data is not collected or is voluntary. The data is used exclusively for sending the newsletter.

The data provided during the newsletter registration will be processed exclusively on the basis of your consent (Art. 6 para. 1 lit. a GDPR). A revocation of your already given consent is possible at any time. For the revocation, an informal message by email or you unsubscribe via the "unsubscribe" link in the newsletter is sufficient. The legality of the data processing operations already carried out remains unaffected by the revocation.

Data entered to set up the subscription will be deleted in the event of unsubscription. If this data has been transmitted to us for other purposes and elsewhere, it will remain with us.

CleverReach


We use CleverReach to send newsletters. The provider is CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede. This service allows us to organize and analyze the newsletter dispatch. The data you enter to receive the newsletter, such as your email address, is stored on CleverReach's servers. Server locations are Germany and Ireland, respectively.

Sending the newsletter with CleverReach allows us to analyze the behavior of the newsletter recipient. The analysis shows, among other things, how many recipients have opened their newsletter and with what frequency links in the newsletter were clicked. CleverReach supports conversion tracking to analyze whether a previously defined action, such as a product purchase, has taken place after clicking on a link. Details on data analysis by CleverReach can be found at: https://www.cleverreach.com/en/features/reporting-tracking/

The data processing is based on your consent (Art. 6 para. 1 lit. a GDPR). A revocation of your already given consent is possible at any time. For the revocation, an informal message by email or you unsubscribe via the "unsubscribe" link in the newsletter is sufficient. The legality of the data processing operations already carried out remains unaffected by the revocation.

If you do not wish to have your data analyzed by CleverReach, you must unsubscribe from the newsletter. To unsubscribe, it is sufficient to send us an informal message by email or to unsubscribe via the "unsubscribe" link in the newsletter.

Data entered to set up the subscription will be deleted from our servers and the servers of CleverReach in the event of unsubscription. If this data has been transmitted to us for other purposes and elsewhere, it will still remain with us.

Details of CleverReach's privacy policy can be found at: https://www.cleverreach.com/en/privacy-policy/

Commissioned data processing

In order to fully comply with the legal data protection requirements, we have concluded a commissioned data processing agreement with CleverReach.

YouTube


For the integration and display of video content, our website uses plugins from YouTube. The provider of the video portal is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA.

When a page with an integrated YouTube plugin is called up, a connection to the YouTube servers is established. YouTube thereby learns which of our pages you have accessed.

YouTube can assign your surfing behavior directly to your personal profile if you are logged into your YouTube account. By logging out beforehand, you have the option to prevent this.

YouTube is used in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

Details on the handling of user data can be found in YouTube's privacy policy at: https://www.google.de/intl/en/policies/privacy

Cookies


Our website uses cookies. These are small text files that your web browser stores on your terminal device. Cookies help us to make our offer more user-friendly, effective and secure.

You can find more information about our functional cookies in the cookie notice when you first visit our website.

We use the following types of cookies:

Transient cookies: Transient cookies are automatically deleted when you close the browser. These include in particular the session cookies. These store a so-called session ID, which can be used to assign various requests from your browser to the same session. This allows your computer to be recognized when you return to our website.

Persistent cookies: Persistent cookies are automatically deleted after a specified period of time, which duration, which may differ depending on the cookie. We use such cookies to statistically record the use of our website and to optimize our offer. In doing so, the cookies enable us to automatically recognize that you have already been to our site when you visit it again.

With a modern web browser, you can monitor, restrict or prevent the setting of cookies. Many web browsers can be configured so that cookies are automatically deleted when the program is closed. Disabling cookies may result in limited functionality of our website.

The setting of cookies, which are necessary for the exercise of electronic communication processes or the provision of certain functions desired by you (e.g. shopping cart), is based on Art. 6 (1) lit. f GDPR. As the operator of this website, we have a legitimate interest in storing cookies for the technically error-free and smooth provision of our services. Insofar as the setting of other cookies (e.g. for analysis functions) takes place, these are treated separately in this data protection declaration.

Google Analytics


Our website uses functions of the web analysis service Google Analytics. The provider of the web analytics service is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses "cookies." These are small text files that your web browser stores on your terminal device and enable an analysis of website usage. Information generated by means of cookies about your use of our website is transmitted to a Google server and stored there. The server is usually located in the USA.

The setting of Google Analytics cookies is based on Art. 6 (1) lit. f GDPR. As the operator of this website, we have a legitimate interest in analyzing user behavior in order to optimize our website and, if necessary, advertising.

IP anonymization

We use Google Analytics in conjunction with the IP anonymization function. It ensures that Google truncates your IP address within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before transmission to the USA. There may be exceptional cases in which Google transfers the full IP address to a server in the USA and shortens it there. On our behalf, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing us with other services relating to website activity and internet usage. The IP address transmitted by Google Analytics is not merged with other Google data.

Browser plugin

The setting of cookies by your web browser can be prevented. However, some functions of our website may be restricted as a result. Likewise, you can prevent the collection of data relating to your website usage, including your IP address, together with subsequent processing by Google. This is possible by downloading and installing the browser plugin accessible via the following link: https://tools.google.com/dlpage/gaoptout?hl=en

Objection to data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set that will prevent the collection of your data during future visits to our website: Disable Google Analytics.

For details on how Google Analytics handles user data, please refer to Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=en

Commissioned data processing

To fully comply with the legal data protection requirements, we have concluded a commissioned data processing agreement with Google.

Demographic characteristics with Google Analytics

Our website uses the "demographic characteristics" function of Google Analytics. It can be used to create reports that contain statements about the age, gender and interests of site visitors. This data comes from interest-based advertising from Google as well as visitor data from third-party providers. It is not possible to assign the data to a specific person. You can deactivate this function at any time. This is possible via the ad settings in your Google account or by generally prohibiting the collection of your data by Google Analytics, as explained in the item "Objection to data collection".

Paypal


Our website enables payment via PayPal. The provider of the payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg.

When you pay with PayPal, the payment data you enter is transmitted to PayPal.

The transmission of your data to PayPal is based on Art. 6 para. 1 lit. a GDPR (consent) and Art. 6 para. 1 lit. b GDPR (processing for the performance of a contract). A revocation of your already given consent is possible at any time. Data processing operations in the past remain effective in the event of a revocation.

Twitter plugin


Our website uses functions of the Twitter service. The provider is Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.

When using Twitter and the "Re-Tweet" function, websites you visit are linked to your Twitter account and published in your Twitter feed. In the process, data is transmitted to Twitter. We have no knowledge of the content of the transmitted data or the use of this data by Twitter. Details can be found in Twitter's privacy policy: https://twitter.com/privacy

You can change your privacy settings on Twitter: https://twitter.com/account/settings

Google Ads and Google Conversion Tracking


Our website uses Google Ads. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States.

Google Ads is an online advertising program. As part of the online advertising program, we work with conversion tracking. After a click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that your web browser stores on your terminal device. Google Ads cookies lose their validity after 30 days and are not used to personally identify users. From the cookie, Google and we can recognize that you clicked on an ad and were redirected to our website.

Each Google Ads customer receives a different cookie. The cookies are not trackable through AdWords customers' websites. Conversion cookies are used to create conversion statistics for AdWords customers who use conversion tracking. AdWords customers learn how many users clicked on their ad and were redirected to pages with conversion tracking tag. However, AdWords customers do not receive any information that allows personal identification of users. If you do not want to participate in tracking, you can object to its use. In this case, the conversion cookie must be deactivated in the user settings of the browser. In this way, there will also be no inclusion in the conversion tracking statistics.

The storage of "conversion cookies" is based on Art. 6 (1) lit. f GDPR. As website operators, we have a legitimate interest in analyzing user behavior in order to optimize our website and our advertising.

Details on Google Ads and Google Conversion Tracking can be found in Google's privacy policy: https://www.google.de/intl/en/policies/privacy

With a modern web browser, you can monitor, restrict or disable the setting of cookies. Disabling cookies may result in limited functionality of our website.

Google Web Fonts


Our website uses web fonts from Google. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

By using these web fonts, it is possible to present you with the presentation of our website that we desire, regardless of which fonts are available to you locally. This is done by retrieving the Google Web Fonts from a Google server in the USA and the associated transfer of your data to Google. This is your IP address and which of our pages you have visited. The use of Google Web Fonts is based on Art. 6 para. 1 lit. f GDPR. As the operator of this website, we have a legitimate interest in the optimal presentation and transmission of our website.

The company Google is certified for the us-European data protection agreement "Privacy Shield". This data protection agreement is intended to ensure compliance with the level of data protection applicable in the EU.

Details about Google Web Fonts can be found at: https://www.google.com/fonts#AboutPlace:about and further information in Google's privacy policy: https://policies.google.com/privacy/partners?hl=en